Show how to implement experiments in Next.js using server-side rendering or edge computing, avoiding layout shift and hydration issues. Practical examples and trade-offs.
A practical guide showing how to migrate experiments after the sunset of Google Optimize, maintaining history, metrics, and technical control. Comparison and anti-flicker tips.
Understand the concept of A/B Testing, how it practically works, and how it can be used to optimize conversions, improve user experience, and base decisions on real data.